Tristan Broughton is a popular name on YouTube and the Internet world as a whole. Much of his popularity is owed to the course Google Ads Ecom Academy which he developed long before Product Winner Blueprint.
But as much as he is reputable in other areas, that does not automatically make him the right person to turn to when you want to learn key details regarding dropshipping. He may have an idea or two on the top but still, that does not qualify him to be a guru.
Riding on his popularity in other sectors within the Internet world, Tristan developed the Product Winner Blueprint course. Here, he claims that he would be able to empower you to become a world-class ecommerce entrepreneur.
It must be noted that this course is not marketed purely as a dropshipping training. Most of the materials tackled here revolve around sourcing products from Aliexpress and then testing them on Facebook Ads to determine the winner.
(No Hidden Fees or Taxes)
What Does the Course Teach?
How to efficiently get winning products within the shortest time possible while spending less money and not having to undergo an endless search.
Tricks to implement to gain higher store conversion rates and intrigue customers to purchase from you right away.
How you can make the most out of your Facebook Pixel.
The profitable scaling strategy which has allowed to scale winning products past $10,000 revenue on a daily basis.
The last claim of making $10,000 revenue per day must have already captivated your attention. That is exactly what lying marketers do – they give you ridiculous promises, making you believe that you will have made millions in a matter of days.
With such a prospect, you will have no problem letting go of some ‘few dollars’ in exchange for the promised millions. Of course, you only get to realize that it was all an exaggeration when the damage has already been done.
What to Expect of the Course in Short?
The marketing of this course is in such a manner that it targets individuals who have little to no knowledge of Facebook Ads. If you have ever made some money on Facebook, there are later sections of the videos where you can start from. It would be a waste of your valuable time to spend too much time going through something you already have a deeper understanding of.
The amount of money you spend purchasing the course is determined by the approach taken. If you buy Product Winner Blueprint as a standalone tutorial, you will pay $297. This price is not constant and can shoot up at any time.
For those who decide to purchase Product Winner Blueprint and Google Ads Ecom Academy as one bundle, you pay a total of $497, helping you save $197. This may be a viable option as opposed to purchasing each course separately.
There is something fishy about how Tristan decided to price his course. Basically, the whole idea is designed around making you spend more money. Thus, if you are the kind of a person who quickly jumps into making purchases, you are more likely to waste a lot of money.
Be wise before you watch your money just go to waste. Furthermore, how sure are you that any of these courses will give value for your money? There is only one way to find out. Let us dive into the review.
Detailed Review of the Course
The course is divided into modules totaling 9. Each of these modules is designed to cover specific sections. As you progress watching the videos, you begin to realize there is a lot of repetitive information. That is an indicator that repetition was used in many videos for the sake of making the course appear long and more informative. Well, it isn’t.
Module 1: Setting up the store
Even though, he still takes the same approach that other Shopify courses are structured. The fact that he has begun his first module with store setup confirms this. In this module, you are taken through how you can build the store in such a way that its conversion rates are increased.
Of course, there isn’t any evidence that Tristan’s way is the right way. Simply because different approaches work differently for different people and their goals with dropshipping.
Module 2: Conducting product research
This module has a total of 8 videos. For starters, you are given an explanation of what you should test and what you should refrain from. This is as a result of factors associated with sizing when it comes to clothes, liability, and trademarks.
Once all the legalities have been dealt with, the section then moves forward to show you how to search for products. Many students find this bit to be more exciting.
You are shown the strategy for spying on and swiping products from other successful Aliexpress drop shipping sites. Recommendations are also made of the right Chrome extensions to install for effective spying and the steps to conducting your product testing.
The thing here is that the tools available for the job like SaleHoo are hundreds. The suggested tools might not be the right for you. Keep it in mind.
Module 3: Facebook Pixel
A total of 4 videos are designed for this section. Here, the main focus is on the process of setting up a Facebook Ad account and how you can install Facebook Pixel. You are also taught on how to create backup ad accounts which serve to guarantee that you would be able to continue running your ads even if the main account is suspended.
This is a strategy worth paying attention to because Facebook tends to adjust its policies from time to time and you could become a victim of account suspension all of a sudden. With a backup account, that is no longer an issue.
Module 4: Facebook targeting
Better marketing calls for specifics. You need to be specific about the people you are selling ads to. With target marketing, you are able to reach the right group of people so that the success rate of your advertisements is assured.
The videos here begin by encouraging you not to be focused on becoming ‘perfect’ concerning your targets. It then goes on ahead to introduce Facebook audiences from countries that hold the highest potential.
As much as Tristan acknowledges the need for Facebook targeting, he fails to give a proper explanation on how to go about it.
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Module 5: Facebook retargeting
The section has 3 videos. The first video reinforces the need for retargeting non-buyers given that you may never know the time when they would be converted to worthwhile purchasers.
I feel that much of the videos in this module are all about motivational rather than sharing specific details of how to approach the idea of retargeting. For instance, the course fails to explain how you would deal with prospects who have interacted with your ad in some form but never actually bought the product.
Module 6: Facebook scaling roadmap
In Module 6, Tristan makes an effort to cover the challenges associated with scaling. There are so many related problems, especially if you are just starting out. Thus, your utmost attention is needed here.
Learning further about scaling is necessary, as you can’t simply understand it all from a shady amateur course.
Module 7: Increasing Average Order Value
AOV is a key requirement if you are to get additional profits. That is where this section tries to come in handy. It makes a recommendation of the ways you can motivate prospects to explore your free shipping offers and how a little hack in the product description may make a difference in the overall revenue.
Module 8: Automation
You cannot be around all the time to handle all matters associated with Facebook ads. Automation is designed to do things for you – whether you are deeply asleep or busy with other matters of the business. The module shares tips on how virtual assistants can minimize the burden of work on your shoulders.
Module 9: Email marketing
It is pretty impressive that email marketing has been set aside as a module of its own even though the course creator fails to give a very detailed discussion. The videos published in this section are very basic and do not give you the impression that you’ve got the value for your money.
Without beating around the bush, my analysis has determined that the course does not give a value for your money. Even though each topic builds upon the other, there is a great shortage of content in the videos published under each module.
I have been in the ecommerce world long enough to tell a good course if I see one. This is not one of these courses worth your while. It has immense limitations regarding the depth of content. The money-back guarantee is also a sketchy one, and there have been complaints regarding it.
(No Hidden Fees or Taxes)